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YOUTUBE LINK: https://youtu.be/G-8kxwAp-s8
JACKSON, MISS. – Throughout this Christmas season, the Mississippi Department of Transportation (MDOT) used its digital message signs (DMS) to remind the public to drive safely this holiday season, while having a little fun.
“MDOT created the 12 days of Christmas message boards to remind drivers that this is a busy time of year and they need to take extra care when out on the roadways,” said Melinda McGrath, P.E., MDOT Executive Director. “We also wanted to find a fun way to engage with the public to help ensure these safety messages would stand out.”
Traffic safety messages appear on DMS boards along highways and interstates throughout Mississippi. These 12 days of messages revolved around Christmas themed movies, songs, and characters. However, any emergency messages and traffic updates automatically override any message already on the DMS boards. Over 90 percent of vehicle crashes are caused by driver decisions, such as speeding, distracted driving or driving while impaired.
Some of the department’s favorite messages included:
YIPPEE KI-YAY
CARS AND TRUCKERS
DRIVE SAFE
IF YOU’RE TOO
BLITZEN TO DRIVE
FIND A SOBER SANTA
YOU’LL HAVE A BLUE CHRISTMAS
IF YOU DRIVE DRUNK
For more information on safe driving and for updated traffic information, visit MDOTtraffic.com or like and follow @MississippiDOT on Facebook and Twitter.
